With more than 600 participating international brands, the Plus X Award is today the world's biggest innovation prize for technology, sports and lifestyle. Products that have at least one "Plus X" factor of will be awarded with a Plus X Award seal of approval. Worthy to receive an award are newly developed and innovative technologies, exceptional design and intelligent and simple operating concepts.
The Award is different in its choice of criteria from other awards because criteria such as ecological product features, an advanced feature set as well as the use of high quality materials play a role too. The innovation award was initiated as a project to protect and strengthen the brand and trade and to improve orientation of the end user. 2015 is already its twelfth year of existence.
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